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Dr. Frey with Micro Fa micro chip, which protects against radiation from mobile phones

Every day I am getting more and more involved in business activities. Besides this blog and speed reading course, I run two companies. One of them Dream Capital Ltd. is an investment and insurance broker company and MICRIM  is selling health products.

In a previous post I have discussed how speed reading has helped me to defend my PhD thesis. Today I am going to share my thoughts about how does it help me to do business better.

First of all I would point out that if I had not taken up speed reading then I would probably had not got involved in business. I was a 100% academic and working at the university provided a nice and stable career with decent income. Learning to speed read somehow opened my eyes and showed me that there is more inside me. While I was quite a bright student in high school then at the university I was really not giving my best. I studied economics, but I did not aim at the business career. I wanted to be a politician instead. But soon I realized that I did not like politics and after I graduated MA studies I was out of ideas what to do with my life. Then I was offered a position at the university and at the same time I entered a PhD program. From that on I saw my life as a scientist and I did not believe that I was capable of having a business career.

But after I learned to speed read I started seeing the academic life slow and unproductive. Suddenly I wanted to do something more practical, efficient and I wanted to make more money too. Then I started teaching speed reading classes as self-employed in addition to holding a position at the university. From that point on I was doing business and afterwards I started my other projects.

Besides giving me the attitude of being fast and efficient speed reading itself allows me to save a lot of time on reading. In business you have less time for making decisions than in academic career and you need to find and work through right information fast. The number of emails I receive every day must have at least tripled in last 2 years. I need to read more reports, internal documents than before. If I were a slow reader then it would be very difficult to handle this.

I use a lot more internet resources due to my business activities. I browse more websites, read more blogs and company resources. For doing business you have to know what is going around at the market and what are you competitors doing.

Being an entrepreneur means that you have to continuously educate yourself. The world is changing fast and you just have to keep up with it. Therefore you have to read a lot. It is especially important for me as a beginner entrepreneur as I have to gain knowledge in management and marketing. In my academic career I was oriented towards economic theory and therefore I did not have much interest in management or marketing. But for being a practical businessman you have to be familiar with these subjects So I think I have to read even more than an ordinary businessman as I have to work more on my weaknesses.

While I have to read a lot for business, reading texts alone will earn no money. There are many other activities which take up my time. If I were a slow reader I would end up with working for 12 or 14 hours a day. It would generate lots of stress and I would burn out sooner or later. I definitely do not want that. So I just have to read faster to save time. Speed reading gives me a possibility to have time for resting and leisure activities.

kristjan Business, Speed Reading academic career, academic life, blogs, Business, business career, doing business, speed reading, speed reading course